Concepts like the Amazon Go store are the gold standard of customer experience driven by technology, and many other brands are beginning to trial similar concepts, for example: Co-operative Group are trialling a new pay-in-store app; Barclaycard are trying out a similar concept using their Grab+Go app as well as Sainsburys with their pay-in-app functionality being tested on their £ On-the-Go meal deal at Euston Station.
But it’s not all about the Amazon Go experience. According to Barclaycard, the ability make contactless payments has made a significant impact on queue times with 55% of consumers choosing to pay with contactless technology and 52% saying they are now served more quickly because of this.
Self-service checkouts also have a big impact on the overall customer experience as well as more traditional ways of providing a great service, like staff training.
Biometric payments are sure to be the next big thing with Costcutter Brunel University store in London offering customers the option to pay with a touch of their finger.
Read the full article from Convenience Store.